Expert Marketing Snippets

AWARD WINNING CHARTERED MARKETER

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How Often Should a Business Re-evaluate Their Marketing Plan?
How Often Should a Business Re-evaluate Their Marketing Plan?

How Often Should a Business Re-evaluate Their Marketing Plan?

A well-designed marketing plan will help your business reach your target customer. Markets, however, are dynamic, and your marketing plan should reflect this. You can’t set your plan in stone. You will need to adapt it as markets change. I do this with all of my strategy clients. What does a marketing plan contain? A […]
Date: Friday October 7, 2022
Ask Gemma: Money Wasted
Ask Gemma: Money Wasted

Ask Gemma: Money Wasted

Dear Gemma, We have spent thousands of pounds on marketing with over nine agencies in the last three years. We still don’t know what we had from it can you change this? It is utterly disappointing when you put so much money and trust into a marketing agency only to be left with seemingly zero […]
Date: Monday July 11, 2022
Why Using a Chartered Marketer Makes a Real Difference
Why Using a Chartered Marketer Makes a Real Difference

Why Using a Chartered Marketer Makes a Real Difference

As a small business owner, you know that marketing is fundamental to your company’s success. Your company may be efficiently run and offer goods and services of the highest quality, but your sales will never reach your desired level without effective marketing. Hiring a Chartered Marketer like me could have a positive influence on your […]
Date: Monday May 9, 2022
3 Reasons a Marketing Strategy will Grow your Business
3 Reasons a Marketing Strategy will Grow your Business

3 Reasons a Marketing Strategy will Grow your Business

Even the smallest business needs marketing to let consumers know that you’re in operation and ready to sell products or services. When it comes to developing a marketing strategy, the goal is simple: create and implement a marketing plan to grow your business. Growing your business should translate to an increase in your profits and […]
Date: Tuesday April 19, 2022
DEAR GEMMA. Mentoring and Marketing
DEAR GEMMA. Mentoring and Marketing

DEAR GEMMA. Mentoring and Marketing

My first piece of advice: utilise the team you already have, if you have one. More than likely, you have a highly capable team with the ability to market your business; you just need some direction. So let’s jump in. Update Your Marketing Strategy A solid marketing strategy plays a huge role in determining your […]
Date: Wednesday February 9, 2022
How To Keep Your Marketing Fresh in 2022
How To Keep Your Marketing Fresh in 2022

How To Keep Your Marketing Fresh in 2022

If the year 2020 served as any indication, the world as we know it is susceptible to drastic change. As you might have guessed from operating your business, the same is true of marketing. You know the fundamentals of marketing. You know your product or service. And you know your customers, but what if your […]
Date: Monday January 24, 2022
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